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Who is Stirling Communications Supply Co?

Stirling Communications is a 25-year-old value-added distributor, specializing in importing and wholesaling carefully selected Audio-Visual brands throughout the United States.


What is a value-added distributor?

As a Value- Added distributor, we go beyond just moving boxes, instead, we focus on a small number of handpicked brand partners and engage in high-touch introduction, education, and promotion efforts to create market awareness.

We are committed to delivering a complete service to our customers, from market insights to product expertise and customization, we strive to enhance our dealers’ experience and meet their needs more effectively.


As a Value-Added Distributor, we make it our duty to be our customers' first advocate and create an environment favorable to their growth, ensuring their continued success.

Meet the team!

Frank M Culotta
CTS, President

Frank is a graduate of Villanova University’s School of Commerce and Finance. After three years in the public accounting field, in 1990, he joined Symco as the RSM for the New Jersey and Delaware territory. In 2005, he became President of Symco.

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Daniel Pilar
General Manager

Daniel joined us after 5 years of experience in wholesaling, rep and customer support. His wide range of competences helped him become a valuable asset in our pursuit of the highest quality customer support and experience. 

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Jackie Freiberger
 National Sales Manager

Living in California since 1998, Jackie has spent many years in the AV industry as a travelling Sales Manager around the US and internationally. Very active in the AVIXA Women Council Events and many Showcases and Conferences, she is a skilled asset for the Stirling Team.  

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Simon Szpak
Operations Manager

Originally from Poland, Simon graduated from Maria Curie Sklodowska University- Faculty of Law. Part of the team for 5 years now, he manages the NJ and CA warehouse operations along with the entire logistics process. His knowledge and skills help us proudly represent our company during Showcases and Conferences.  

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Meet the team
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Luis Lopez
Assistant Manager

Born and raised in Honduras, Luis has an associate's degree in business administration from Middlesex County College. Part of the AV industry for the last 8 years and experienced in providing end users with support and special events coordination, Luis will be supporting Stirling's daily operations while assisting everyone in their tasks.

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Born and raised in New Jersey, Lauren has been working as an accountant for the last 30 years. Previously employed in the field of high end residential construction, Lauren's extensive experience and knowledge is proving to be a valuable asset for Stirling Communications Supply Co. 

Lauren Carr
Accounting Manager
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Lindsay Sobotka 
Marketing Manager

Originally from the North of France, Lindsay comes from a background of Communication Specialist and Graphic Design.

Utilizing her experience and skills, Lindsay's goal as a Marketing Manager will be to make sure Stirling get their messages out in the Av industry.


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Originally born in Honduras, Carlos has worked over a decade in shipping and receiving operations. Applying his experience and knowledge he strives to make sure all products are delivered at the upmost convenience & urgency to their destinations.

Carlos Benavides

Shipping Coordinator


Born and raised in Texas, Laura has over 35 years of experience in the AV industry, making her the perfect addition to our growing team. Her background in Inside Sales and Customer support will help Stirling in always providing the most effective and quality service. 

Laura James

Inside Sales Manager

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